Narrative Prism analyzes coverage across thousands of sources, extracting claims, frames, and voices to reveal how competing narratives form, spread, and evolve. Narrative intelligence infrastructure for media professionals.
A daily intelligence brief on how the cable morning shows framed the day’s news. Built on Narrative Prism. Every quote verified against verbatim transcripts. Weekdays before noon ET.
Thousands of outlets publish across newsrooms, blogs, newsletters, podcasts, and social platforms every day. Important narratives emerge in places most professionals never see: niche publications, specialist outlets, amplification chains running beneath the surface of mainstream coverage.
By the time a framing breaks through, it’s already been shaped. The professionals who need to understand it are working from incomplete pictures, drawing on whichever sources happened to cross their feed.
Narrative Prism was built to solve that problem.
Narrative Prism decomposes every piece of coverage into its structural elements: claims, frames, and voices. Consistent across topics, outlets, and time. That’s what makes coverage comparable in the first place.
The factual assertions a piece of coverage rests on. Extracted, attributed, and tracked across the ecosystem.
The interpretive structure. How the story is being told, which conflict is being foregrounded, which actors are cast as protagonists.
Who is speaking, who is being quoted, who is being amplified. Full attribution by outlet, byline, and source figure.
Understand the narrative environment a brand or institution is operating inside before deciding where to plant a flag.
Map the narrative terrain a launch will land in. Identify which frame is most likely to carry.
Watch how rivals, regulators, and adjacent industries are being covered. See who’s winning the framing battle.
When something breaks, narrative competition starts within hours. See it form in real time.